Sell your home in the middle of fall? Before the holidays? Sometimes, it really pays to go against the crowd. You’re probably aware that spring is the season when most people around DFW put their homes on the market. Summer is the high season, and it’s when most homes get sold. YET, there are a few…

Read More

CREATING A HOSTILE BUYER Sometimes I can have the best plan in the world and think that I’m “all that” with my magazine, open house program, cross-marketing, and “Showing with Purpose” plan—and then along comes simple timing. I put the sign in the yard, and the next day I have a buyer with a full…

Read More

The MLS Myth – Are the details accurate?   In the hit movie Field of Dreams, Kevin Costner hears the voice of Shoeless Joe whispering over and over, “If you build it, they will come.”   Today, many homeowners and Real Estate Agents alike believe in the myth, “If you put it in the MLS,…

Read More

THE CURSE OF THE SOLID GOLD TOILET   Okay, Ms. Real Estate Lady. . . While selling our home, we have done everything you have suggested. The stager made me get rid of all of my stuff. She called it purging – I called it painful. All of our custom faux finishes and colors have been…

Read More

  MAXIMIZING YOUR PROFIT Most people know that increasing equity in their home is one of the easiest ways for an individual to build wealth. What most people do NOT know is how to maximize their profit when it comes time to sell their property. Selling a home is not something an individual does every…

Read More